Rams's sleek product design has served as inspiration for myriad cinematic portrayals of the future. With this series, organized in conjunction with the exhibition Less and More, we turn an eye toward design. Hear from Rams and his peers in a documentary about the field, then take another look at some modern classics whose sets and props are indebted to Rams's design principles.
As part of this series, we will be showing the film Objectified. This feature-length documentary from the filmmaker of Helvetica looks at the objects that fill our lives. Toothbrushes and computers alike get their moments in the sun as designers tell the stories behind the objects we use every day and initiate a conversation about what our things say about who we are and what we value.
$5 general; free for SFMOMA members or with museum admission (requires a free ticket, which can be picked up in the Haas Atrium).
